TIER announces five senior hires complementing the company’s management team

TIER announces five senior hires complementing the company’s management team

  • eScooter sharing provider TIER hires CFO, VP Supply Chain & Logistics, VP Marketing & Product, Director of Communications and Director Legal & Public Policy
  • All new hires bring along broad expertise and a proven track record in scaling startups

Berlin, 2 May 2019 Berlin-based eScooter sharing provider TIER (www.tier.app) today announces five senior hires completing the management team of the company and supporting further expansion of TIER. Over the last seven months, TIER has launched in 20 cities across 10 countries.

Alex Gayer joins TIER as CFO and member of the management board. He formerly worked as CFO of Receipt Bank and prior to that SwiftKey, which was acquired by Microsoft. Matthias Wilrich, former Co-Founder and COO of Lesara, will serve as VP Supply Chain & Logistics for TIER. Alexej Habinski, most recently Global Director Performance Marketing at foodora and foodpanda, joins the company as VP Marketing & Product. Bodo von Braunmühl, former Head of Corporate Communications at Delivery Hero, becomes Director of Communications. Kilian Schmidt, former Associate at Freshfields Bruckhaus Deringer, joins as Director Legal & Public Policy.

Lawrence Leuschner, CEO of TIER, said: “We are thrilled to welcome Alex, Matthias, Alexej, Bodo and Kilian to our leadership team. All join us with an outstanding track record and bring along broad expertise from their former positions that will help us further accelerate our roll-out across Europe with operational excellence. We are looking forward to working together and change mobility for good.”

About TIER

TIER is an eScooter sharing provider on its mission to change mobility for good. We want to play a substantial part in the ongoing transformation of transport, relieving cities from emissions and congestion, putting responsible usage and safety at the centre of our business.

The company started its operations in October 2018 and is now operating in 19 cities across 10 European markets. TIER is headquartered in Berlin and has 180 employees.

The company was founded by Lawrence Leuschner, Matthias Laug and Julian Blessin.

About the Management Team

The management team is composed of some of the most experienced and execution-driven entrepreneurs in Europe: Lawrence Leuschner (CEO & co-founder), Matthias Laug (CTO & Co-founder) and Alex Gayer (CFO).

Lawrence Leuschner was previously CEO and co-founder of reBuy, Europe’s leading online used electronics and media retailer, a company dedicated to extending the life cycle of over 100 million products.

Matthias Laug brings tech and logistics experience to the team, having been co-founder and CTO at the food delivery startup Lieferando and later CTO at the tech unicorn Takeaway.com, supporting one of Europe’s most successful tech IPOs in recent years.

Alex Gayer has previously worked at some of the fastest growing tech companies in Europe, most recently as CFO of Receipt Bank and prior to that SwiftKey, overseeing its sale to Microsoft. Alex Gayer brings a track record and expertise in financing and scaling companies.